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	<title>BCG2</title>
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	<link>http://www.greygroup.co.nz</link>
	<description>bcg2 is a full service, integrated agency with a unique culture, structure and approach to communications marketing.</description>
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		<title>Audi helps celebrate culinary excellence.</title>
		<link>http://www.greygroup.co.nz/2012/04/audi-helps-celebrate-culinary-excellence</link>
		<comments>http://www.greygroup.co.nz/2012/04/audi-helps-celebrate-culinary-excellence#comments</comments>
		<pubDate>Sun, 22 Apr 2012 20:55:13 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

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		<description><![CDATA[Audi is the principal sponsor of Metro Magazine’s Restaurant of the Year Awards.]]></description>
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		<title>bcg2 wins Fletcher Aluminium account</title>
		<link>http://www.greygroup.co.nz/2012/04/bcg2-wins-fletcher-aluminium-account</link>
		<comments>http://www.greygroup.co.nz/2012/04/bcg2-wins-fletcher-aluminium-account#comments</comments>
		<pubDate>Wed, 18 Apr 2012 21:07:56 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[Featured]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1234</guid>
		<description><![CDATA[bcg2 has won the Fletcher Aluminium consumer and commercial account after a three way competitive pitch. Fletcher Aluminium is the research, design, development and manufacturing brains behind the aluminium joinery, doors, windows, louvers, facades and customised solutions created and installed by retail brands like Fisher Aluminium, Rylock, Nebulite, Vistalite and Oakley. ‘It’s ironic that the [...]]]></description>
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		<title>Hyperlocalism or hype-parochialism?</title>
		<link>http://www.greygroup.co.nz/2012/04/hyperlocalism-or-hype-parochialism</link>
		<comments>http://www.greygroup.co.nz/2012/04/hyperlocalism-or-hype-parochialism#comments</comments>
		<pubDate>Tue, 10 Apr 2012 02:49:15 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1209</guid>
		<description><![CDATA[Yellow is desperately reinventing itself in an effort to compete in the increasingly digital world.]]></description>
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		<title>The best of both worlds</title>
		<link>http://www.greygroup.co.nz/2012/04/the-best-of-both-worlds</link>
		<comments>http://www.greygroup.co.nz/2012/04/the-best-of-both-worlds#comments</comments>
		<pubDate>Tue, 10 Apr 2012 02:17:58 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1188</guid>
		<description><![CDATA[New Zealand is ‘one of the great lifestyle superpowers’. But it also has a reputation as a forward-thinking bastion of innovation. Add them together and Abe Dew thinks we have a wonderfully flexible platform to market our premium primary sector produce to the world. But we will only benefit from it economically if we start pushing our New Zealandness. Click on image [...]]]></description>
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		<title>bcg2 awarded Canon Consumer Business</title>
		<link>http://www.greygroup.co.nz/2012/02/bcg2-awarded-canon-consumer-business</link>
		<comments>http://www.greygroup.co.nz/2012/02/bcg2-awarded-canon-consumer-business#comments</comments>
		<pubDate>Wed, 15 Feb 2012 23:53:17 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1165</guid>
		<description><![CDATA[“We’re proud to be working with Canon"]]></description>
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		<title>bcg2 Health wins digital pitch for Fisher and Paykel Healthcare.</title>
		<link>http://www.greygroup.co.nz/2012/02/bcg2-health-wins-digital-pitch-for-fisher-and-paykel-healthcare</link>
		<comments>http://www.greygroup.co.nz/2012/02/bcg2-health-wins-digital-pitch-for-fisher-and-paykel-healthcare#comments</comments>
		<pubDate>Wed, 15 Feb 2012 23:18:21 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1156</guid>
		<description><![CDATA[Innovative digital consumer and trade campaign for the US market.]]></description>
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		<title>MIT opens up a world of possibilities</title>
		<link>http://www.greygroup.co.nz/2012/01/manukau-institute-of-technology</link>
		<comments>http://www.greygroup.co.nz/2012/01/manukau-institute-of-technology#comments</comments>
		<pubDate>Tue, 17 Jan 2012 02:49:42 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

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		<description><![CDATA[A new animated TVC that really brings MIT's practical approach to life.]]></description>
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		<title>New spot that hits the spot.</title>
		<link>http://www.greygroup.co.nz/2012/01/vitafresh%e2%84%a2-has-got-a-lot-going-for-it</link>
		<comments>http://www.greygroup.co.nz/2012/01/vitafresh%e2%84%a2-has-got-a-lot-going-for-it#comments</comments>
		<pubDate>Mon, 16 Jan 2012 04:23:16 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

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		<description><![CDATA[More vitamin C and less sugar than most orange juices.]]></description>
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		<title>Keep it up&#8230;</title>
		<link>http://www.greygroup.co.nz/2011/10/keep-it-up</link>
		<comments>http://www.greygroup.co.nz/2011/10/keep-it-up#comments</comments>
		<pubDate>Mon, 17 Oct 2011 01:30:28 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1034</guid>
		<description><![CDATA[Avigra is Pfizer’s new ‘little blue pill’ for treating erectile dysfunction.
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Kingdom of Tonga &#8211; The True South Pacific</title>
		<link>http://www.greygroup.co.nz/2011/10/bcg2-and-mediacom-launch-new-tourism-campaign-the-kingdom-of-tonga-the-true-south-pacific</link>
		<comments>http://www.greygroup.co.nz/2011/10/bcg2-and-mediacom-launch-new-tourism-campaign-the-kingdom-of-tonga-the-true-south-pacific#comments</comments>
		<pubDate>Wed, 05 Oct 2011 22:58:46 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=1014</guid>
		<description><![CDATA[With over 170 islands, only 40 inhabited, Tonga is unspoilt, untouched and largely undiscovered.]]></description>
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		<title>Jesters Pies are so ridiculously tasty!</title>
		<link>http://www.greygroup.co.nz/2011/10/jesters-pies-are-so-ridiculously-tasty</link>
		<comments>http://www.greygroup.co.nz/2011/10/jesters-pies-are-so-ridiculously-tasty#comments</comments>
		<pubDate>Wed, 05 Oct 2011 22:44:12 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=999</guid>
		<description><![CDATA[People will stop at nothing to have one.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>An eye-catching outdoor campaign announcing that Audi are sponsors of Taste of New Zealand.</title>
		<link>http://www.greygroup.co.nz/2011/10/an-eye-catching-outdoor-campaign-announcing-that-audi-are-sponsors-of-taste-of-new-zealand</link>
		<comments>http://www.greygroup.co.nz/2011/10/an-eye-catching-outdoor-campaign-announcing-that-audi-are-sponsors-of-taste-of-new-zealand#comments</comments>
		<pubDate>Wed, 05 Oct 2011 21:41:45 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=957</guid>
		<description><![CDATA[Audi sponsors Taste of New Zealand]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Nationwide shortage of Bus Drivers</title>
		<link>http://www.greygroup.co.nz/2011/07/nationwide-shortage-of-bus-drivers</link>
		<comments>http://www.greygroup.co.nz/2011/07/nationwide-shortage-of-bus-drivers#comments</comments>
		<pubDate>Thu, 28 Jul 2011 06:27:10 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=944</guid>
		<description><![CDATA[52% increase in job applications from radio alone.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Alfa One spread contains no palm oil</title>
		<link>http://www.greygroup.co.nz/2011/07/930</link>
		<comments>http://www.greygroup.co.nz/2011/07/930#comments</comments>
		<pubDate>Thu, 28 Jul 2011 05:53:05 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=930</guid>
		<description><![CDATA[A recent episode of TV 3’s “What’s in Your Food” reviewed New Zealand tables spreads.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pfizer injects more business into bcg2 Health</title>
		<link>http://www.greygroup.co.nz/2011/07/pfizer-injects-more-business-into-bcg2-health</link>
		<comments>http://www.greygroup.co.nz/2011/07/pfizer-injects-more-business-into-bcg2-health#comments</comments>
		<pubDate>Thu, 28 Jul 2011 05:03:45 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=910</guid>
		<description><![CDATA[bcg2 Health and Spitfire are pleased to announce winning Pfizer Australia’s haemophilia treatments pitch. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>bcg2 wins Kingdom of Tonga Tourism Account</title>
		<link>http://www.greygroup.co.nz/2011/05/bcg2-wins-kingdom-of-tonga-tourism-account</link>
		<comments>http://www.greygroup.co.nz/2011/05/bcg2-wins-kingdom-of-tonga-tourism-account#comments</comments>
		<pubDate>Tue, 24 May 2011 23:19:39 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=877</guid>
		<description><![CDATA[bcg2 has won the Tongan tourism account after a rigourous three month international pitch that saw the final two agencies present in Nuku’alofa.]]></description>
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		<title>bcg2 Healthcare awarded Pfizer Avigra account</title>
		<link>http://www.greygroup.co.nz/2011/05/bcg2-healthcare-awarded-pfizer-avigra-account</link>
		<comments>http://www.greygroup.co.nz/2011/05/bcg2-healthcare-awarded-pfizer-avigra-account#comments</comments>
		<pubDate>Tue, 24 May 2011 23:05:05 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=858</guid>
		<description><![CDATA[bcg2 Healthcare has picked up the launch of Avigra. Avigra is the new brand for Pfizer’s “little blue pill”, to compete against a raft of expected generic brand competitors.]]></description>
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		<title>Welcome to Sara&#8217;s Kitchen</title>
		<link>http://www.greygroup.co.nz/2011/04/welcome-to-saras-kitchen</link>
		<comments>http://www.greygroup.co.nz/2011/04/welcome-to-saras-kitchen#comments</comments>
		<pubDate>Wed, 06 Apr 2011 04:47:03 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=824</guid>
		<description><![CDATA[To promote the new Sara Lee Mini's range a slightly arch, cooking show styled TVC and website was developed.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Meet me for a Moccona</title>
		<link>http://www.greygroup.co.nz/2011/04/meet-me-for-a-moccona</link>
		<comments>http://www.greygroup.co.nz/2011/04/meet-me-for-a-moccona#comments</comments>
		<pubDate>Wed, 06 Apr 2011 04:34:39 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=805</guid>
		<description><![CDATA[We gave consumers the chance to invite a friend to share memories and a Moccona in Paris, Venice or Rome.]]></description>
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		<title>Improving prospects at MIT</title>
		<link>http://www.greygroup.co.nz/2011/04/improving-prospects-at-mit</link>
		<comments>http://www.greygroup.co.nz/2011/04/improving-prospects-at-mit#comments</comments>
		<pubDate>Wed, 06 Apr 2011 01:40:12 +0000</pubDate>
		<dc:creator>bcg2</dc:creator>
				<category><![CDATA[The Work]]></category>

		<guid isPermaLink="false">http://www.greygroup.co.nz/?p=807</guid>
		<description><![CDATA[To increase enrolments for studying at the Manukau Institute of Technology we created a wide mix of ambient ideas.]]></description>
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